Making Sense of Television: The Psychology of Audience Interpretation (International Series in Social Psychology)

Making Sense of Television: The Psychology of Audience Interpretation (International Series in Social Psychology)

more information about Making Sense of Television: The Psychology of Audience Interpretation (International Series in Social Psychology)

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Book Description
Taking the soap opera as a case study, this book explores the "parasocial interaction" people engage in with television programs. It looks at the nature of the "active viewer" and the role of the text in social psychology. It also investigates the existing theoretical models offered by social psychology and other discourses. This second edition takes into account recent research work and theoretical developments in fields such as narrative psychology, social representation theory and ethnographic work on audiences, and looks at the developing role of audience research. --This text refers to the Hardcover edition.

Making Sense of Television: The Psychology of Audience Interpretation (International Series in Social Psychology),Sonia M. Livingstone,Pergamon,0080367607,General,Media Studies - Electronic Media,Psychology,Social aspects,Social psychology,Technology & Industrial Arts,Television,Television Broadcasting,Television viewers

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