One Nation Under Television : The Rise and Decline of Network TV

One Nation Under Television : The Rise and Decline of Network TV

Editorial Reviews
Book Description
Since commercial television emerged in the late 1940s, it has been on the cutting edge of social, political, economic, and cultural developments in the United States and the world. This book is a provacative history of how the major networks schemed to gain ratings and power, and to keep the FCC at bay. The result was the creation of limited and rigidly standardized television offerings. Professor MacDonald examines how the introduction of cable TV in the 1980s has weakened the power of the networks and reshaped the industry.

One Nation Under Television : The Rise and Decline of Network TV,Fred J. MacDonald,Wadsworth Publishing,0830413626,History,Industries - Media & Communications Industries,Media Studies,Performing Arts/Dance,Social Science,Sociology,Technology & Industrial Arts,Television & Video,Television (Performing Arts),Television Broadcasting,United States,Performing Arts / Mass Media

Fun Book:

1. Opportunities in Broadcasting Careers (Opportunities in)
2. Over the Top Judaism : Precedents and Trends in the Depiction of Jewish Beliefs and Observances in Film and Television
3. Patrick's Notebook
4. Peterson's Breaking into Television: Proven Advice from Veterans and Interns (Breaking Into)
5. Public Radio and Television in America : A Political History
6. Quinn Martin, Producer: A Behind-The-Scenes History of Qm Productions and Its Founder
7. Radio's Intimate Public : Network Broadcasting and Mass-Mediated Democracy
8. Regulating Broadcast Programming (AEI Studies in Telecommunications Deregulation)
9. Religion and Prime Time Television
10. Robotech Art 2

Fun Book

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