Radio-Television-Cable Management
Radio-Television-Cable Management
Editorial Reviews
Book Description
This real-world look at R-TV-Cable management, by authors with extensive communications experience, explores the essentials of broadcast management, stressing the need for excellence balanced with the needs of the public, the owners, and the Federal Communications Commission.
About the Author
James A. Brown is an Associate Professor of Telecommunication and Film at the University of Alabama. He has written numerous articles, chaired broadcasting departments at three schools, worked with networks, stations, and production companies, and has wide consulting experience. Ward L. Quaal is the president of the Ward L. Quaal Co. and retired president of WGN Continental Broadcasting Co. Mr. Quaal has over 40 years of broadcast experience and has won numerous broadcasting awards.
Radio-Television-Cable Management,James A Brown,Ward L Quaal,McGraw-Hill Humanities/Social Sciences/Languages,0697132374,Business / Economics / Finance,General,Journalism,Management,Management - General,Media Studies - Electronic Media,Radio broadcasting,Reference,Television broadcasting,United States,Technology / Telecommunications
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